SAP NOW AI Tour: John McLaren, Icertis

The SAP NOW AI Tour showcased how business AI is being applied across procurement to improve efficiency, enable innovation and support more sustainable commercial outcomes.

Speaking with Procurement Magazine in London, John McLaren, Director New Sales UK at Icertis, explains how Icertis helps organisations unlock the hidden value within their contracts through contract intelligence. He outlines how a significant proportion of revenue is often left unrealised when contracts are negotiated but not actively managed, and why AI-powered contract lifecycle management is becoming a critical capability for procurement leaders.

John also discusses Icertis’ strategic partnership with SAP, including its role as a solution extension within SAP Ariba, and the benefits this brings in terms of integration, reliability and scalability. The conversation explores the growing role of AI and agentic technologies in contract management, the importance of guardrails to ensure trust and accuracy, and how digital twins of commercial relationships can underpin future decision-making models.

The interview concludes by highlighting how AI is freeing teams to focus on higher-value work and why bringing SAP, partners and customers together is essential to understanding the full potential of the procurement technology ecosystem.

Find out more HERE.​​​​​​​