How Conga’s RLM Platform Will Help Win Deals

Conga, known as a pioneer and one of the market leaders in revenue lifecycle management (RLM), is giving its users an advantage with its full RLM platform, the Conga Advantage Platform. Used by more than 10,000 companies, including engie and Molina Healthcare

Conga is known as the RLM solution provider to deliver a complete, customer-proven and open solution that easily integrates with customers' business infrastructure via connectors and a comprehensive open API.

The platform offers companies the power to capture more revenue, increase profit, manage obligations, win more deals and deliver faster, more responsive customer experience.

Business benefits

Organisations which use the platform can also benefit from the integrated RLM solution to simplify business operations and win more customer deals.

The Conga Advantage Platform enables business leaders to more easily and fully understand contractual obligations, the revenue impact of product decisions and uncover those missed opportunities to maximise revenue capture from new and current customers.

It also gives companies full, modern, open access to configuration, quote, contract, sales and revenue data, thus getting rid of silos and bringing all revenue data to a centralised location – allowing users to make more informed decisions, faster.

Working as a single, consistent data model which connects every revenue business function, powering the adoption of AI capabilities to accelerate product sales, legal review, product fulfilment, revenue and service billing, product renewals which result in closing deals faster, at lower cost, with a higher renewal rate.

Market differentiation

Without an open and integrated RLM platform, most companies must rely on dozens of vendors for the processes involved from prospect to customer to renewal.

A lack of integration leaves critical gaps in process and insight. The Conga Advantage Platform offers complete intelligent automation of revenue processes, unified data, purposeful AI and deeper insight into risk and opportunity.

Grant Peterson, Chief Product Officer of Conga, says: "We're very excited and proud to deliver on our vision for an open and integrated RLM platform and bringing this ground-breaking solution to market.

"The speed at which our team executed this launch is a testament to our commitment to innovation and customer success.

"We're proud of the impact that Conga solutions already have for our customers, enabling them to reap the benefits now of gaining full control over and visibility into revenue optimisation opportunities to unlock new efficiencies, scale with agility and drive meaningful outcomes in their businesses."

Platform capabilities

Conga's advantage platform brings together configure, price, quote, contract lifecycle management, fulfilment, billing, renewal and document automation capabilities on a single open platform.

Powered by a unified revenue data model, complete revenue intelligence and purpose-built AI, it helps companies address their most complex revenue-related questions.

These include:

• Legal – Identify risks faced across the contract portfolio while ensuring strict compliance without slowing down sales cycles.
• Sales – Pinpoint which customers are best suited for cross-selling or upselling and with what offerings while understanding the options for price increases.
• Procurement – Determine which contracts should be consolidated under a single supplier based on terms and volume pricing discounts.
• Finance – Distinguish areas of renewal risk in recurring revenue base.
• IT – Uncover how to eliminate integration challenges and reduce cost structure.

AI integration

The Conga Advantage Platform opens the door to accelerating positive business results with embedded AI. This includes:

• AI capabilities that quickly summarise contracts and find answers with ease.
• Automated contract review, risk scoring, redlining and table extraction.
• Self-service custom multilingual models.

Noel Goggin, CEO and Culture Leader at Conga, adds: "This first fully open and integrated Revenue Lifecycle Management platform from Conga marks a pivotal moment for companies seeking to optimise their revenue operations.

"With the ability to seamlessly integrate multiple functions through the Conga Advantage Platform, businesses can drive more revenue, attract new customers and extend the lifetime value of existing relationships.

"This launch represents our dedication to helping customers achieve sustainable growth by equipping them with the tools they need to stay competitive and thrive in today's fast-paced market."

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